This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

#FORYOU

Looking beyond the clothes to inspire confidence in yourself.

Learn More

WE BELIEVE

IT’S ALL ABOUT THE FEELING

We take Pride in the details- with every design, every day, in every thing we do. We believe that comfort, confidence
and personal style extends beyond just the clothes we wear, but how we feel empowered to show up as ourselves every day.

View Products

Virtual Hug

Because there is no greater feeling than that being wrapped in comfort and style.

Browse Now

The Urban Crown

The perfect 3rd piece for any occasion.

Get Crowned Here

We take pride in the details

We know how overwhelming life can be, and we pride ourselves on perfecting the details
(comfort, fit, and function), to help you confidently express your personal style and show
up as your best self, everyday.

Learn more

Subtle details

enhance the individual.

Proudly designed

and produced in Canada

Confidence

is our mission: in your clothes, yourself and your abilities.

Get to know

Your favourite pieces

The Latest Drop

Designed in Canada with you in mind.

Shop New

Blog posts

A woman has 2 problems

A woman has 2 problems nothing to wear and a closet full of clothes. Have you ever opened your closet, looked at hundreds of well dressed hangers and thought, “I...

Read more

The World is Delayed

Let's get REAL for a second. Buckle up my friends, because this is reality right now. 🌍The WORLD is understaffed🌍 Which is likely causing delays in many areas of your...

Read more

Dressing in Alignment

Dressing in alignment is one of the most important concepts in fashion psychology, and here's why: When designing clothes, often we think about the "pain point" that customers are experiencing...

Read more

Cart

No more products available for purchase

Your cart is currently empty.